Inspiring Products


Inspiring Products. Inspiring Stories.

Ever notice how stories inspire people to venture into the unknown and discover more fulfilling paths? We did. And, as a result, we decided to build a company for those hungry for new, meaningful stories. Stories that create connections and inspire new experiences. How? By focusing on the “sagan om” – Swedish for the “story of.” Discover new traditions, world class artisans, their products, and those who have encountered them. Join us. Explore our site. Check out the stories. Experience our curated products. And make SAGANOM part of your story.